The hottest trend that shows no signs of slowing down

Consumers' interest in spicy foods came to the fore. 70 percent of the people have now expressed love for spicy flavors – a significant increase compared to previous years, according to the Supply Side Food & Beverage Journal. This growing appetite for heat shows up in various demographic features, including younger generations that are increasingly looking for courageous and adventurous taste experiences. The trend has also led to innovative flavor combinations such as the “floating” mixture of sweet and spicy, which has gained popularity both in the food and drinks area. While consumers continue to explore and accept more striker options, it is expected that the demand for products such as Hot Honey will remain strong and strengthen its position as a versatile and permanent spice in the culinary world.

“Data -Assistance -Aaltialismatialismatialitialism tialtialtialtialtialtialtialtialtialtialtialtialtialtialtialtialtialtialtialtialtialtialtialtialtialtialtialtialtialtialtialtialtialtialtialtialtialtialtialtialtialtialtialtialtialtialtialtialtialtialtialtialtialtialtialt. “We became the taste of the year year after year and what is hot from the industry press. The growth of hot honey on the menus supports it. This trend does not slow down. “Hot Honey, a trend with endurance, has fueled the increase in“ silence ”aromas and improved pizza, wings, sandwiches and salads. Mike began to drizzle his typical hot honey on pizzas in a pizzeria in Brooklyn, where customers soon asked to buy bottles.

“Much of the growth is still due to word of mouth of fans and flavors,” says Kurtz. “Someone who has rediscovered Mike's hot honey has the impression that it is a new, trendy spice that occurred in response to the popularity of hot honey/switching flavors, but in fact the opposite is true. Mikes Hot honey started the hot honey trend, which is the driving force for the growing interest in chic aromas. “

The taste and viral ingredient is not the only thing that differentiates Mikes honey from other suppliers. Mikes Hot honey constantly tries to listen and understand the struggles of the operators and to adapt his product so that he meets the needs of the operator. “We constantly listen to feedback from operators and partners to ensure that Mikes Hot honey is ahead of the curve when it comes to the fact that the operators are confronted every day,” says Kurtz. “We know that the success of our product in food service is dependent on the success of the operator. So if we see an opportunity to improve, we will do our best to implement it.”

It is no secret that the post-pandemic of the restaurant world is tense. The operators of all sectors are looking for paths to reduce costs and increase sales in 2025. The report on Touchbistro's 2025 restaurants showed that the top type and wise and wise way how the operators want to reduce and increase the costs. Thirty-eight percent of operators try to reduce food waste, and 34 percent on the flip side hope to invest more in marketing efforts to increase income. This tactic can often be neglected if an operator does not have an eye on the trends that affect consumers. It is even more difficult to know in which trends have the expansion of the residence to invest to invest.

Mikes Hot honey was aware of these problems and, in response to the drizzle covers, based on inquiries from leading chains to reduce food waste, increasing efficiency and usability. The drizzle ceiling is produced with the widespread and popular FIFO Innovations ™ Bottom Dispensing cap. Mike's Hot Honey is proud of the first brand to introduce FIFO Innovations ™ cap technology into its standard food service packaging. This design enables a reduction in waste by 25 percent and is 2–3 times faster.

The simple reduction of waste is no longer sufficient to compete in 2025. That is why marketing efforts for success are so important. “Mike's Hot Honey offers marketing support through menu branding and promotion collaboration as well as resources such as signage and displays to support restaurants in increasing sales,” says Kurtz. “Customers are happy to try Mike's Hot Honey menu items due to our big beginning on social media and the growing trend of hot honey.”

It is expected that Mike's hot honey will become fewer traditional daily games such as breakfast and dessert in 2025. “Mike's hot honey is best known as a pizza, which was founded in a pizzeria in Brooklyn in 2010,” says Kurtz. “Pizza and chicken such as fried chicken and wings were traditionally the two top pairings. In 2025 we expect more applications in drinks such as coffee drinks and cocktails as well as desserts and sandwiches. ”

Since the interest of consumers continues to increase in brave flavors, Hot Honey has strengthened its place as a more than just a temporary trend – it is a staple food that the operators can use for both flavor innovations and for business growth. Since the “difficult” movement of dynamics gains and operators are looking for intelligent paths to increase efficiency and increase sales, products such as Mike's Hot Honey prove their long -term value. By listening to the needs of the operators and the introduction of solutions such as The Brocizzle-Ready Cap, the brand sets a new standard for how spices can improve both the customer experience and back-of-house operation. At the beginning of 2025, restaurants that include permanent trends and invest in smart marketing strategies are best positioned for success.

“Thousands of restaurants across the country use Mikes Honey through incredible cooperation with legendary brands such as Dunkin 'Donuts, California Pizza Kitchen and First Watch,” says Kurtz. “Our new innovative cap with drizzle is a player for the food service industry, which makes it easier and more efficient to drizzle our hot honey on all from pizza and wings to breakfast sandwiches and desserts.”

Further information on the partnership with Mikes Hot Honey can be found at Mikeshothoney.com/pages/foodservice.

By Ya'el McLoud