How this funky Seiko has been the hottest affordable clock on Tiktok for decades

When pandemic met in 2020, Katie Papp, like many of us, developed a part -time job. In order to pay for her son's tuition fees, she started with Vintage Houseware online, but finally stumbled on something much more profitable on Pinterest: Seiko's Funky Half Moon Watch.

Papp immediately started looking for one to buy yourself. “In September 2023 I bought my first crescent clock on Ebay for 55 US dollars and sold it again a month later for 220 US dollars,” said Papp. Since then she has stored household goods and completely redirected.

“The last half -moon clock I sold last month cost $ 800,” she said. (Papp has currently listed one for 825 US dollars.) “I refer to many different places, and prices have risen by at least 800% since my first purchase. I have currently found a few entries on Ebay up to 1,900 US dollars. “

This eye increase of the price is partly due to the fact that Papp, since Papp discovered the crescent moon, quickly became one of the most viral TikTok watches. Find the name on Tiktok and you will see simple videos that show the clock from all over the world that gets hundreds of thousands of views. The virality of the crescent moon is a product of the many trends of the hobby that the Watch community is no longer small or is dominated by men, and since the taste tastes, to push in the direction of zestically shaped watches, look for collectors for accessible entry points (because not everyone can afford a cartier crash).

Depending on who you ask, it is a really fun time – or a really tedious time – to be a wax collector. The increase in the above crash, which is in a nearby crash due to the fuel of social media, has initiated a new wave of eccentric grails and questioned the status that Quo has long held by steel sports clocks. Our collective obsession is now focusing on the strange and wondering. These timepieces, such as the Piaget Polo or Audemars Piguets 'Cobra', once regarded as diamonds in the rough, subjected Tikok treatment, which led to exploding prices on the secondary market and a heated discussion about Reddit. Now the modest Seiko Half Moon Watch fills the same need for collectors who may not have offshore bank accounts.

Seiko's asymmetrical crescent moon, which was generally viewed from the 90s, came as a jewelry-forward design “Rivoli” in 1986. The industry heads will find that this year falls on the tail end of a catastrophic time for the industry, which is known as a “quartz crisis crisis”. This was not a crisis for Seiko, the Japanese brand, which was widely attributed to the mainstream of the Quartz battery. In fact, the brand would most likely describe the quartz this time revolution. Seiko was strengthened by its affordable, efficient technology and was able to create free clocks on the mass scale. (As the Watch -Denthusiian Elias Marte said to me: “Seiko is the Toyota of the watches.”) The 80s were also a time in which fantastic ideas ran wildly and the name of the Rivoli clock, an allusion to Paris' fashionable rue de rivoli, perhaps a stod for the mind.