Like record -infringing, open -cast rights for big sports leaves open up new investment opportunities

“NFL franchise companies benefit from an extremely predictable sales model with the most sources of income [being] Contracting, recurring or recurring in nature, underpinned by strong demand for NFL content, ”continued Subberwal. “Ticket sales, goods and local sponsors are also crucial for the turnover of Sport franchise companies. [but] Nevertheless, the income from the media contract is much more important and sticky compared to other sources of income. “

The Major League Baseball leads the US sport in terms of sales growth with a combined sponsorship revenue of 7.66 billion US dollars for 2024, during the NFL -Super Bowl 2025 -which included a performance of the rapper Kendrick Lamar -for this evening over 800 million dollar.

“[This is] A golden opportunity for private assets today, since customers could not access it [franchises] In the past, ”Raymond Ang, global director of the standard for private bank and wealthy customers and heads of the asset and retail banking for Greater China and North Asia. “If the team reviews continue to rise, fewer individuals have enough prosperity to buy a team. The latest change by the NFL to keep sales processes competitive [investor access]. “” In particular, the NFL allowed private equity participation in August 2024.

According to Subberwal, banks such as standard chartered managers who pursue a more diversified approach prefer to invest in the entire capital structure in both the capital structure and in equity, including the regulations for pioneers and junior, preferred equity and even in these sports teams.