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The Truckers Network Association introduces Video -Job headlights and paves the way for the future of recruitment

New app update uses video technology to improve recruitment and setting and to signal a shift
to a more committed recruitment in industries.

CHICAGOPresent February 27, 2025 / Prnewswire/ -The Truckers Network Association has officially introduced an industry in the first innovation for his mobile app, in which the corporate functions for the identification and attitude of experienced drivers of video posting and advertising functions were introduced. This groundbreaking function changes the recruitment of the drivers by enabling employers to post video job headlights and go beyond the static text in order to create a more appealing recruitment solution with a high impact.

The Truckers Network Association introduces Video -Job headlights and paves the way for the future of recruitment

With video content that pushes six more engagement than conventional joblists, the latest innovation of the Truckers Network Association uses AI and other leading technologies to help companies attract more effective. By using video advertising as a recruitment strategy instead of straight text, employers can present their corporate culture, present their teams and make a lasting impression on potential settings – everything in a format that prefers today's workforce.

Revolutionize the setting process

“In today's world, the way people are consumed has changed, but the recruitment strategies have not yet developed” Steve GoldCEO of the Truckers Network Association. “Almost all employers use the same programmatic advertising strategies on the same institutional platforms. The video job spotlights from Truckers Network Association give every employer a competitive advantage, help you connect at a personal level and finally accelerate the hiring process.

The new feature of the Truckers Network Association is a player for companies that want to differentiate themselves in a strongly competitive market. Since the shortage of driving continues to challenge the industry, companies need tools that make their job offers more visible and convincing.

Why video is the future of recruitment

The shift towards video-based setting corresponds to the wider digital trends, in which short form videos dominate social media engagement and online advertising. According to Sprout Social, users keep 95% of a message regarded on video compared to only 10% when reading in the text.

Text -based job advertisements are only displayed on general platforms such as Craigslist or LinkedIn. In contrast to these job exchanges, the video function of the Truckers Network Association is based especially for recruiting drivers to ensure more inclusion with potential candidates.