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“We are not the 51. Something”: Viral Canada AD receives Trump-inspired update | Canada

For the second time in 25 years, a single figure goes on stage, an oversized Maple leaf flag on a screen as he approaches the microphone.

His hair may be a little gray, but the message remains the same: Canada will not destroy in the United States.

“She confuse our modesty with a gentleness, our friendliness for the consent, our nation with another star on her flag and our love for a hot cheesy poutine with her love for a hot cheesy Putin,” says the man.

“This is the birthplace of peanut butter and ketchup chips and yoga pants. It is the country of universal health care and the Bank fight, which is done in innovation and optimism.

“Are we perfect? No, but we are not the 51st something. “

It is a remake of the famous advertising for Molson Canadian Beer with orchestral swelling and breast patriotism.

It shows an increasingly enthusiastic “Joe Canadian”, which applies through a catalog of national stereotypes and despite the climate heisy of the original from the diffidence: “Canada is the second largest land mass! The first nation of hockey! And the best part of North America! My name is Joe! And I'm Canadian! “

When it came out, the place hit a nerve and entered the Pantheon of Canadian popular culture.

And it has seen a revival since Donald Trump threatened Sovereignty. The US President's proposal that the land of the 51st US state could become provoked a wave of patriotic passion.

On Wednesday, the fans received a long -awaited update.

Jeff Douglas in the original I am Canadian Molson Beer Adverting. Photo: YouTube

Jeff Douglas, the star of the video, said the new version was produced by an anonymous collective of Canadian creative and advertising experts.

“These are experts who are usually competitors who come together and offer what they have, for a common goal … no logos, no brands … The customer is Canada.”

The new videos drive through pictures of famous Canadians, including Terry Fox and Gordon Lightfoot, and the Canadian reaction to disasters.

“We are the first to combine in the crisis, the first, the bridges – not walls – and the first to be on your hat,” says Douglas in the clip, an indication of the Canadian national anthem.

For Douglas, years between the two videos about the nature of patriotism and the uniform threads of the common and often dark past of Canada were thought of.

“Our story, as we were taught, was together so that we feel good and that we are a strength for the good in the world. I still think that we are a strength for good in this world. But surely the past 25 years have revealed how we have not always done good things. We did some really bad things, ”he told the Guardian.

After Trump announced 25% taxes on Canadian goods at the beginning of this week, Canada reacted with unbelief, failure and despite.

With the new video Douglas says that the job is simply: “We hope that it may be something that can help increase the Canadian spirits.”